What Is Your Dream Job.

Do you wake up excited to go to work every day? I did for 12 incredible years while running my wedding media company. But after selling the business in 2020, I hit a bit of a rough patch—it was one of those “it’s not you, it’s me” scenarios.

Now, being able to wake up each day fueled by passion, helping other female entrepreneurs—especially those preparing to sell their businesses at both Maggie Lord + Co. and The Whisper Group —is an absolute gift.

What job do you think you would wake up everyday excited to do?

A Tired Entrepreneur Is NOT An Attractive Acquisition

I always tell entrepreneurs looking to sell and exit their business the same thing: A tired entrepreneur is NOT an attractive acquisition! But what does this really mean? It means that if you walk into a meeting with a potential acquirer and you appear tired, burnt out, or disconnected from your company and industry, it signals that your business is difficult to run and may be running out of steam. To make your business truly appealing, you need to show up with the same passion you had when you first started the company. That enthusiasm will be contagious to your potential acquirer.

2025's Word of The Year

For me, JOMO is about embracing the freedom to step back and let go of the pressure to be everywhere and in everything—every conversation, every event, every group. Last year, my word was Joy, so this feels like a natural evolution as I step into 2025 with clarity and intention. Here’s to more purposeful moments and unapologetic joy in the choices we make!

Why Every Female Founder Should Invest in a Whisper Report From The Whisper Group

As a female founder, your business is more than just a company—it’s your vision, your passion, and your legacy. But when it comes to growth, strategy, and preparing for an eventual exit, do you truly know where you stand?

This is where the Whisper Report by The Whisper Group comes in.

The Whisper Report is more than just a business assessment; it’s a personalized roadmap designed to help you understand your business’s current value and identify the key steps to achieve your long-term goals. Here’s why it’s a must-have for every female founder:

1. Understand Your Worth
Knowing what your business is worth today empowers you to make strategic decisions that set you up for success tomorrow. The Whisper Report provides a clear, data-driven valuation tailored to your unique business.

2. Set Realistic Goals
Whether you’re planning to scale, seek investment, or prepare for an exit, the Whisper Report highlights the areas you need to focus on to reach your goals.

3. Proactive Exit Readiness
The best exit strategies start long before you’re ready to sell. The Whisper Report offers actionable insights to ensure your business is ready for acquisition when the time is right.

4. Expert Guidance
Led by seasoned professionals like Carrie Kerpen, The Whisper Group brings expertise, insight, and a passion for elevating female-founded brands.

Your business deserves the best strategy, insights, and preparation to reach its full potential. Investing in a Whisper Report is an investment in yourself, your business, and your future.

Ready to take the next step? Learn more about the Whisper Report at The Whisper Group.


The Exit Process Starts Before You’re Ready to Sell

The Exit Process Starts Before You’re Ready to Sell

One of the biggest lessons I’ve learned through my work with incredible teams like The Whisper Group is this: selling your business isn’t something you decide to do overnight. The most successful exits are the ones that start long before you’re ready to sell.

This is where an Exit Readiness Report or a Whisper Report as The Whisper Group calls it becomes invaluable. It’s not just about financials (though those matter too!). It’s about uncovering gaps, strengthening your positioning, and creating a clear roadmap for a seamless transition when the time comes.

At The Whisper Group, we work with founders to craft their perfect exit story—one that reflects the blood, sweat, and tears they’ve poured into their business while ensuring they leave on their terms.

If you’re dreaming about your next chapter but aren’t sure where to start, an Exit Readiness Report could be the foundation you need.

Don’t wait for buyers to come knocking—be ready for them.

Let’s talk about how you can prepare today for a successful tomorrow.